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Top 5 Reasons to Take Office Space in Austin, Texas

Deciding to move office space is a big move for any company. Executive suites, cubicle space, window offices, conference rooms; the choice of commercial real estate is endless, as is the choice of location.

If you’re considering moving to US office space and you want to move somewhere hot then Texas could be the ideal choice for you.

Hot, humid and vast; Texas is the perfect location for any business. But where’s the best place to take office space in Texas? Dallas, Houston, San Antonio and Fort Worth are all great locations for commercial property in the Texas area but in my view, nothing can beat Austin.

Why’s Austin such a fantastic choice to take office space in Texas? You’d better read on!

1. Austin is the capital of Texas. This means it has a growing population, which currently stands at around 790,000 people, so you’ll never be short of employees or customers. The city of Austin was christened 2nd Best Big City in “Best Places to Live” by Money magazine in 2006 and according to Travel magazine ranks as number 1 on the list of cities with the best people.

2. Austin office space is rich and plentiful. Affordable pricing, stylish interiors and versatile floor space means it’s one of the top office space locations in Texas. As a result, the city’s office space is home to 3 of the Fortune 500 companies – Whole Foods Market, Forestar Group and Freescale Semiconductor. Dell also has an office in the city, while earlier this year Facebook announced plans to build a new downtown office in Austin, which could bring around 200 jobs to the area.

3. Austin is hot, hot, hot! The city has a sub-tropical climate which means that it experiences hot summers and mild winters. This makes it ideal for companies who hate the cold and enjoy warm winters.

4. The city of Austin is a fantastic choice for technology and defence companies thanks to a steady stream of graduates from The University of Texas at Austin. As a result, Austin is known as major centre for high-tech and boasts a large number of major technology companies such as Apple, Google and AMD.

5. Austin’s official slogan is “The Live Music Capital of the World”, which reflects the city’s vibrant music scene. The city is full of nightclubs, particularly on 6th Street and Austin’s annual film and music festival, South by Southwest, attracts thousands of tourists each year.

In conclusion, Austin might not be the most high profile city in the United States but it’s certainly a fantastic choice for commercial real estate for any business.

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What Are The Benefits Of Personal Branding

Benefits Of Personal Branding

There are many benefits of personal branding within any business venture. From the onset, of your business creating a brand/logo should be a priority to ensure you stand out and separate yourself from the masses over other related businesses.

Researching multi-million or even multi-billion dollar industries, personal branding is an application that has been proven and shown remarkable results. As an example regardless of the owner of franchises such as McDonald’s, the golden arches remain constant and recognizable to throughout all McDonald’s worldwide. The golden arches have become the brand of the business. These same concepts should be the applied within your business plan.

Personal Branding For Success

In order to create a strong business brand utilize the thought process of building strong brands. Put a considerable amount of time into selecting your brand. Once you’ve determined your brand image stick with it, this is key in the importance of branding yourself for success. It is essential for your business, to create a positive image in the minds of potential customers. Personal Branding Why Should You Brand There are some key reasons in regards to “why brand”? Some of the main reasons you should choose personal branding are:

to build a strong presence
put and image/face to the company
create “likeability” surrounding your brand
define your business’ purpose
differentiate you/your brand from the numerous others in your niche
Personal Branding Establishing Yourself As An Expert In Your Niche

On a daily basis, there are several new businesses opening both online and offline, in either circumstance strong personal branding is essential to your presence, visibility and success. Creating your business, be sure you are branding yourself and not the company product you represent. The main reason for doing so is if you want to add another product, you don’t have to begin to create a new brand. Establishing yourself as an expert within your area will allow you the ability to offer more than one service or product. As long as you stay within your niche, you will continue to brand yourself as an expert within that field.

Personal Branding Through Syndication

Once you’ve established your brand image, you must begin to create traffic to your site. One of the easiest and most cost effective ways is through article marketing for SEO (search engine optimization). Each article should then go through a process of content syndication. There are a couple of tools to utilize to make this process as automated as possible. These tools are:

OnlyWire – “send your content to the top social sites with the push of a single button”
TribePro -” a simple and powerful tool that allows your message to be shared across unlimited social networks without lifting a finger.”
Be sure to brand yourself and not the company when creating your online or offline presence.

Black and White Photography As a Statement in the Art World

Black and white photography, or monochrome photography, occupies a unique place in the world of art and the visual media. It has been around for almost two centuries now, and it still has a little bit of down-looking from the art world. Even though the monochromatic tradition has been around for a couple of centuries, it can be traced back to 6000 years in history when we start to take ink and carbon works into the wider frame. In terms of art itself, photography is very young, so it is just a mere matter of time for it to be excelled into a greater state in the art world.Here is a great fact that will help answering the question why many people diverge between choosing color or monochrome in their work: monochrome photography enhances composition, therefore it gives a stronger message by subtracting the distraction that color inherently has.Composition is a much more complex concept that goes beyond the very well-known rule of thirds. Elements in composition include the following:· Lines· Shapes· Forms· Simplification· Negative space· RhythmAll of these elements aid the photographer to compose a message into a much more pleasant or aesthetic view of reality. The message is something that only exists in the fraction of a second the photographer decides to include into his camera settings. The message is part of the moment that the photographer decides to capture. Therefore, the message is presented better rather the realism that accurate color can render. Color photography is great for many purposes, but when talking about message, its instant punch is quite softer than when it is presented to the viewer in a monochromatic format. The much accepted theory behind this statement, is that color pretends to achieve a greater grade of realism, and that black and white turn apart and pretend to see things differently, and by removing color we have:

Something different from reality

A greater message by removing the distraction that color gives
Another magnificent aspect about black and white photography, is that it has been a very democratic and almost generous medium. Developing black and white film is a work of art and creativity in a much larger scale if compared to color film. The thing is that black and white film can resist much more severe changes in the development procedure (temperature, time of development, time of fixation, etc.) and color film is much more precise work, it is a more delicate chemistry if you like to view into the chemical line. And this was somehow inherited in the digital format by allowing black and white photography to endure more extreme settings when contrasting than color photography. Color photography starts to get weird looks much earlier than black and white when cranking up the controls in RAW development. Even with printing, black and white photography has a richer history than color photography thanks to papers and printing processes.

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